The Miracle Man at the Bank of Punjab

Zafar Masud survived a plane crash, and the bank he leads barely survived the 2008 financial crisis. Now, he wants to make Pakistan’s largest provincial government-owned bank one of the country’s Big Five banks. Can he pull it off?

How real are the crores raised on Idea Croron Ka?

In 2017, viewers of Neo TV were witness to the first season of a type of show that was new in Pakistan...

Will the India-model work for Pakistan’s EdTech startups?

Profit investigates if, despite very similar market conditions, replicating a Byju’s like model is a foregone conclusion for Pakistani EdTech startups?

Standard Chartered is by far the most cost-efficient bank in Pakistan. But should this be celebrated?

While the bank has become cost-effective, it has come at the cost of stagnant growth in deposit mobilisation

The dirty business of television ratings

Advertising has become spooky. Just imagine, how many times has it happened that you have nonchalantly Googled something – anything – a...

The Careem playbook, decoded

And what it can tell about the future of other mass-market, consumer-facing technology businesses in Pakistan

Why Ishaq Dar deserves bouquets and not brickbats

Interview: Dr. Ishrat Hussain Former Governor, SBP Having served two back-to-back terms as SBP governor in Pervez Musharraf’s dispensation, Dr Ishrat Hussain has...

Business vs Ethics: The colour of corruption

This is the story of dodgy payments and shady business practices involving some of the largest, most powerful companies in Pakistan. At...

Japanese second hand cars in Pakistan — value for money?

Reported at upwards of $35 billion, the external account deficit for the fiscal 2016-17 was the highest in the history of the...

Could locally produced cheese make a dent on Pakistan’s imports?

You hear it everywhere. We have too many imports and too few exports. How can a country be expected to progress when...

The legend of Inam Akbar and the truth behind his Midas touch

The story of how one man turned an entire country’s news media industry into his personal playing ground.

Habib Metropolitan: the proudly old-fashioned bank

Habib Metropolitan Bank has one of the fastest growing deposit bases among middle market banks in Pakistan, a branch network that has...

Cement sector expected to rebound by 2021, thanks to tax cut and government incentives

At first glance, the cement sector looks like it is struggling. The numbers came in for May, and they were not kind.  Pakistan’s...

The making of a big shot Pakistani wedding

They say money can’t buy happiness, but in a desi wedding it definitely can

In 2020, Big Fauji does alright, while Little Fauji has a blowout growth year

The two fertilizer companies owned by the military have had a good run this past year, with a recovery from a bad year in 2019 helping Fauji Fertilizer Bin Qasim’s growth numbers