ISLAMABAD: In the recently held exhibition in Berlin named “Fruit Logistica” more than 30 buyers who participated have shown interest in buying fruits and vegetables from Pakistan and demonstrated keen desire to avail trade opportunities which have emerged as a result of the China-Pakistan Economic Corridor (CPEC) project.
“The exhibition provides an effective international platform to enhance Pakistan’s horticulture industry’s exports and to inculcate awareness about most modern research and technological activities,” Federation Pakistan Chamber of Commerce and Industry (FPCCI) Patron-in-Chief and Vice-President Waheed Ahmed stated.
During this year eight Pakistani companies and 25 delegates participated in the exhibition and an exclusive stall representing the Pakistan Fruit and Vegetable Exporters, Importers and Merchants Association (PFVA) was also installed. Pakistan Ambassador Johar Saleem inaugurated the Pakistani pavilion.
According to Waheed, Ahmed, the European countries expressed the desire to purchase Pakistani mango, Russia expressed the desire to buy Pakistani potato while United Kingdom (UK), Holland, Norway and Germany expressed keen interest in Pakistani dates. Similarly, buyers from Russia, Ukraine, Indonesia, United Arab Emirates (UAE) and Bahrain also expressed great interest to purchase Pakistani Kinnow. Keeping in view this overwhelming response, Pakistan is expected to get export orders up to $3 million.
“The exhibition has proved to be an effective international event for highlighting immense potential of Pakistani horticulture sector and offers excellent opportunities for investment in this specific sector,” he added.
During the three-day exhibition, Waheed Ahmed extended an invitation to prominent technology companies to visit Pakistan and also apprised them of the purpose and objectives of conducting a national conference in Pakistan in the near future with the collaboration of PFVA and FPCCI. “With the establishment of CPEC projects and economic zones the investors around the globe are focusing their attention on Pakistan and hence the foreign companies and investors would also be invited next year in the proposed national conference on horticulture sector,” he further said.
Waheed Ahmed expressed deep satisfaction and highly appreciated the extensive efforts of the Pakistani Embassy for making good arrangements and rendering assistance to Pakistani companies which participated in this mega event.
