The advent of pandemic has fast tracked the IT industry’s growth and the Cloud computing segment is no exception. The market is seeing increasing interest from local as well as foreign players yet is no way near its full potential.
The government might have taken its sweet time to recognise the importance of the IT sector as a whole and Cloud computing in particular but the recently issued “Pakistan Cloud First Policy” can be seen as an acknowledgment of the urgency to act.
However, to reap all the benefits offered by cloud technology, infrastructure needs to be developed at home and dependency on foreign service providers should be reduced.
Market landscape
The IT and ITeS sector has been labelled as the backbone of Pakistan’s future growth. The content in this publication is expensive to produce. But unlike other journalistic outfits, business publications have to cover the very organizations that directly give them advertisements. Hence, this large source of revenue, which is the lifeblood of other media houses, is severely compromised on account of Profit’s no-compromise policy when it comes to our reporting. No wonder, Profit has lost multiple ad deals, worth tens of millions of rupees, due to stories that held big businesses to account. Hence, for our work to continue unfettered, it must be supported by discerning readers who know the value of quality business journalism, not just for the economy but for the society as a whole.To read the full article, subscribe and support independent business journalism in Pakistan
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