After nearly four years, Waves to resume air conditioner production in Pakistan

For a company called Waves, the last few years have been less about riding them and more about surviving them.

Waves Home Appliances Ltd, the publicly listed white goods manufacturer, has announced the resumption of air conditioner assembly in Pakistan, nearly four years after the country’s foreign currency crisis effectively forced the company to suspend that business line. In a notice to the Pakistan Stock Exchange, the company said it had “successfully restarted assembly operations and nationwide commercial sales” of its air conditioner range, marking the revival of a product category that had disappeared from its production tables since 2022.

The first step is modest, but symbolically important. Waves said the first consignment of 5,000 completely knocked down, or CKD, air conditioner kits had arrived in Pakistan, enabling the company to assemble both T3 and T1 models across key sizes aligned with market demand. Distribution to the company’s nationwide dealer network has already begun, the company said, adding that early market acceptance had been encouraging.

For consumers, the announcement means that the Waves brand is returning to the air conditioner aisle at a time when summer demand is near its seasonal peak. For investors, however, the more interesting fact is not that Waves is producing 5,000 air conditioners. It is that it is producing any at all.