Pakistan’s candy kings
EBM and Mondelez are firmly placed in their positions as market leaders. But there is one local competitor that promises to show some fight
Fauji Foods had its best year to date. Could it have been better?
The FMCG company earned its highest profits in 2024, but a deep dive shows the true nuances of these numbers
Is Fauji Foods finally standing on its own two feet?
After years of using the Fauji Foundation as a financial crutch, Fauji Foods reports consecutive profit growth for the first time
Thinking outside the wrapper: How local brands like Candi can compete with Lotus
The local versions at times taste pretty much the same as their expensive, imported, counterparts. So why aren’t they creating ripples?
Is Coffee Pakistan’s cup of tea?
Tea is part of the country’s cultural fabric: but are young people’s preferences changing that?
How Butterfly stayed in business and beat back P&G’s Always
In 2018, Always was the premier feminine hygiene product in Pakistan’s retail market. In only a few years, Butterfly has taken away a chunk of their market share. What happens next?
Pakistan General Cosmetics Authority bill approved to regulate cosmetics industry
Global cosmetic market currently valued at $341b
A major multinational has been fined Rs 6 crore for deceptive marketing of their soap. They aren’t the only ones
Unilever Pakistan has been fined for deceptive marketing of its product Lifebuoy. This makes them the third FMCG charged with deceptive marketing in the antibacterial soaps segment
Fauji Foods acquires Fauji Infraveast Foods, cereals business
The move sets the stage for FFL to fulfill its ambition of becoming an FMCG powerhouse in Pakistan
Despite a thriving pharma industry, Pakistan does not manufacture any condoms
The market for contraceptives is massive in Pakistan. Despite this, nearly all of the options available to people are imported.
Can Tapal’s new boss lady defy the odds & retain market leadership?
“You can keep wealth in the family only for three generations,” asserts an ancient Chinese proverb. Similar aphorisms exist elsewhere. “From the...
Lt Gen Anwar Ali Hyder (Retd) elected Chairman of Fauji Foods
Leadership change effective November 26, 2024
FBR to integrate FMCG manufacturers, wholesalers, and distributors into Digital Invoicing System
Plan targets to connect approximately 10,000 FMCG entities with Digital Invoicing System to enhance tax monitoring, curb leakages
Losing to loose milk
On a Wednesday evening in one of Karachi’s oldest areas, Lea Market, Samir Rajput is working the phone, trying to seal a...
Shopkeepers’ scam adds fizz to profits
Retail prices of Coke and Pepsi remain unnoticed while retailers overcharge consumers day in, day out by as much as 40 percent – making millions over the top, apparently unnoticed