Fast Cables is the leading cable manufacturer in the country with sales in excess of Rs 36 billion. Based on its market domination, it should have seen the market react positively to its listing. However, considering its share price performance, the company has failed to replicate its results in the market. Since Fast Cables was listed in the exchange back in June of 2024, the share price started at Rs 24, saw a low of Rs 20 and a high of Rs 28 before settling back at Rs 24 in the start of April 2025. In a space of 9 months, the share price has shown an underwhelming response and has been stuck between a tight range. In the same period, the KSE 100 index has increased by almost 60%.
Now it does seem that things are changing for the better due to internal and external factors which can have an impact on its future price performance. Will the market react to these changes? The first step seems to be in the right direction. The content in this publication is expensive to produce. But unlike other journalistic outfits, business publications have to cover the very organizations that directly give them advertisements. Hence, this large source of revenue, which is the lifeblood of other media houses, is severely compromised on account of Profit’s no-compromise policy when it comes to our reporting. No wonder, Profit has lost multiple ad deals, worth tens of millions of rupees, due to stories that held big businesses to account. Hence, for our work to continue unfettered, it must be supported by discerning readers who know the value of quality business journalism, not just for the economy but for the society as a whole.To read the full article, subscribe and support independent business journalism in Pakistan
