Google Wallet is now available in Pakistan, offering users a secure and convenient platform for digital transactions, the company announced on Wednesday.Â
The app, which can be downloaded from the Google Play Store, allows users to store payment cards, loyalty cards, and boarding passes, enhancing the overall digital payment experience.
Farhan Qureshi, Google Pakistan’s Country Director, highlighted the growing shift toward digital payments in the country. He stated that Google Wallet would provide a safer and more efficient way for Pakistanis to make purchases, whether in stores through tap-and-pay, online checkouts, or while traveling with easy access to boarding passes.
The launch reflects the increasing adoption of digital financial services in Pakistan as more consumers and businesses transition toward cashless transactions.
Profit reported on Tuesday that on the night of March 12th, Pakistan’s digital payments ecosystem will take a major step forward with the official launch of Google Pay in the country.
Pakistan’s digital payments landscape has been steadily evolving over the last few years, driven by the rapid adoption of smartphones, improved internet connectivity, and government initiatives aimed at promoting financial inclusion. With a population of over 230 million, Pakistan has one of the world’s youngest and digitally savvy populations, making it an attractive market for digital payment providers.
Despite the rapid growth in mobile phone usage, the country’s payments infrastructure remains largely underdeveloped. Cash continues to be the dominant form of transaction in Pakistan, with very few people utilizing digital wallets, bank cards, or mobile banking solutions. However, this is changing as the government and private sector invest in improving the country’s payment ecosystem.
Google Pay allows users to make payments, transfer money, pay bills, and more—all from their smartphones. The platform integrates with users’ bank accounts, enabling them to link their cards or accounts to the app and use it for everyday transactions.
