Profit

June 2, 2025

Pakistan Aluminium Beverage Cans faring well, despite Coke and Pepsi boycotts

Diversification has helped the supplier to global brands survive the boycotts better than its end market

Profit

Profit

June 2, 2025

Pakistan Aluminium Beverage Cans faring well, despite Coke and Pepsi boycotts

Pakistan Aluminium Beverage Cans Limited (PABC) ended the January-March quarter with net sales of Rs4.65 billion, barely 1% higher than the same period last year – but crucially, not lower.

In an environment where Coca-Cola Pakistan and bottler Pepsi-Cola International have posted mid-single-digit volume declines in the domestic market, holding the top line steady amounts to an out-performance. Western soda brands suffered a region-wide 7% sales slide in the first half of 2024 as boycott calls over the Israel–Gaza war spread across Muslim-majority countries, including Pakistan.

PABC’s ability to keep its order book full while its two biggest clients faced headwinds is the clearest sign yet that the can-maker’s diversification strategy is working.

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