With the ban on Medialogic, advertisers and broadcasters now have no access to any television ratings. But why was the company banned in the first place?
Political patronage and victimisation: Medialogic and the TV ratings story
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The ban has been widely criticized as an act of political patronage and victimization. Advertisers and broadcasters are now left without any way of knowing which tv shows are getting the most views, which could have a significant impact on the Pakistani media industry.