China total ad spending will decrease by 2.8pc by 2020: GroupM

By the end of 2020, the total advertising spend in China will exceed RMB 626.2 billion ($90 billion), with the Sleeping Giant...

Consent management platforms have peaked expectations: Gartner

In the months leading up to the implementation of the General Data Protection Regulation (GDPR), research firms, consultancies, advertising agencies, and media...

Online ad growth seen slowing in 2021 to levels since dotcom bubble burst

AGENCIES: Global advertising spend is expected to grow 4.6pc in 2019, a dip from previous estimates, with internet advertising seen slowing to...

WPP to spend almost $400 million to reboot world’s biggest ad group

WPP added that full-year organic net sales were likely to be down by 0.5 percent this year, an improvement on the 1 percent drop it predicted in October, after trading stabilized