A legal conflict has emerged between Ghandhara Automobiles and Master Group over the distribution of the Chery automobile brand in Pakistan, following a public dispute over customer support and warranty obligations, automobile website Pakwheels reported.
In its defamation notice, Ghandhara Automobiles has demanded Rs3 billion in compensation from Master Auto Engineering Pvt. Ltd. and Chery Automobile Co., Ltd., China.
The notice follows allegations made by Master Chery Pakistan, which claimed Ghandhara had failed to meet contractual obligations related to service, warranty, and customer support for Chery vehicles sold during Ghandhara’s tenure as the brand’s distributor in Pakistan.
According to the Pakwheels’ report, the dispute began in May 2025 when Chery, China’s leading vehicle exporter, ended its partnership with Ghandhara Automobiles and formed a new distribution alliance with Master Group.
While the transition appeared smooth initially, Master Chery Pakistan’s public notice last week accused Ghandhara of neglecting its after-sales responsibilities. In response, Master Group declared that while it had no contractual obligations for past customers, it would provide after-sales services as a goodwill gesture starting in Q4 2025.
Ghandhara Automobiles, however, strongly refuted these claims. In its legal notice, the company stated that it had fully honored all contractual obligations during its time as Chery’s distributor, including sales, after-sales service, spare parts supply, and warranty claims. Ghandhara emphasized that warranty obligations were the responsibility of Chery Automobile Co., Ltd., not Gandhara, though it continued providing support in good faith.
Ghandhara’s notice also accused Master of spreading false narratives and misleading the public, resulting in reputational damage to the company. Ghandhara demanded that Master retract its statements, issue a clarification to customers and dealers, and compensate Ghandhara for the estimated Rs3 billion in reputational and commercial damages.
The notice warned that if Master failed to comply within 10 days, Ghandhara would pursue legal action under the Defamation Ordinance, 2002.
