Purple Cow Strikes Again!
In the field of monochrome Holsteins, entrepreneurs gathered again for the 4th edition of the Purple Cow event hosted by Kickstart-co working...
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Financial Correspondents/ Analysts
CarFirst: Reinventing the used car trade through technology and infrastructure creation
With online traction gaining strength in almost every segment of the economy, the buying as well as selling of cars have also...
Mobile TV app TAPMAD TV launched in Pakistan
The launch ceremony of Mobile TV app “TAPMAD TV” was held at the Alliance Francaise, Karachi and hosted by Ayesha Omer. The...
Can ‘Bothie’ do for Nokia what ‘Selfie Expert’ did for Oppo?
With the tagline ‘Be less Selfie, be more Bothie’, Nokia launched its new line of smartphones with Nokia 8 last month. The...
Star-studded premieres of “Peek Freans presents Gluco Allahyar and the Legend of Markhor” held in Lahore and Karachi
KARACHI: Star-studded premieres of “Peek Freans presents Gluco Allahyar and the Legend of Markhor”, the latest animation movie by ARY Films and 3rd...
Bramerz-The unique story of losing satisfied customers and then fighting back
The digital ad spend of Pakistan is almost $15 to $20 million at present and it is expected to grow by at...
“Newspapers are in trouble, Journalism is not”
Chapel Hill/Austin/Karachi
When digital disruption hit newspaper businesses in the United States, most publications rushed to launch their Internet versions, some even tried...
Studying future index helpful for effective planning: Experts
ISLAMABAD: The study of the future index is helpful for decision-makers to chart possibilities focusing on creating newer opportunities by strengthening institutions' capacity,...
Investment in electronic media to surpass $5b in FY 2016-17
There has been a cumulative investment of approximately $4b in the electronic media industry in Pakistan. According to official estimates, electronic media sector has generated...
Thinking outside the wrapper: How local brands like Candi can compete with Lotus
The local versions at times taste pretty much the same as their expensive, imported, counterparts. So why aren’t they creating ripples?
Cinema owners eye expansion in tier two cities as Hyderabad gets its first multiplex
Hyderabad
Heading to Hyderabad on a Tuesday morning, a group of Karachi-based journalists and bloggers enjoys a friendly banter about what they perceived...
How on earth are Sarya manufacturers consistently coming up with great ads? And why all of a sudden now?
The latest DVC from Amreli attempts to create an emotional connection between strength of character and the reliability of its product
Pakistan moves to tax US advertising space on digital giants Google, Facebook
ISLAMABAD: Pakistan has proposed 5% tax on digital revenues, hitting US tech giants like Google, Amazon and Facebook, while also moving to bring...
Mangobaaz
In November 2014, two youngsters based in San Francisco decided to quit their startup jobs and return to their homeland to start...