Eliminate all media upfronts for 2021: Gary Vaynerchuk

The outspoken founder of VaynerMedia urged marketers, particularly those at CPG companies, to limit or eliminate upfront media commitments due to the uncertainty around the ability to supply demand

Medialogic and PEMRA go head to head in LHC over forensic audit

The mystery behind Pakistan’s abysmal ranking in the ease of doing business index continues

Despite losing constantly, Lahore Qalandars is gunning to be ‘the’ Pakistani brand, if the PCB will let it

The Rana brothers are hoping to turn Lahore Qalandars into the Pakistani Manchester United and a symbol of the country. But LQ’s often brilliant marketing is dogged by its horrific performance in the field.

Govt bans advertisement of medical products without prior approval

New rules prohibit pharma firms, healthcare providers and media from advertising medicines, medical devices, and alternative remedies without approval from regulatory board