Dollar Danda: How the currency market was tamed and why it won’t work

The open market went into a tailspin. This is how it was reined in.

Some government employees are enjoying free electricity. Should they continue to do so?

Where there’s smoke, there’s fire. However, not all fires need a fire extinguisher

Does Aetmaad pass the smell test?

People are no longer investing their savings in real estate projects. But has the frustration led some real estate players to go...

Crude awakening: The economics of oil and why Russia isn’t a feasible option

Not all oil is equal, and not every barrel is as profitable as we think

A cotton comeback? Don’t bet on it

Cotton growers are expecting a bumper crop and high prices this year. It is only an anomaly

Will the hybrid match the crossover craze?

Creating your own market segment grants you a position amidst automotive royalty, but also exposes you to questions uniquely your own

MG, ready to shift gear

After making a successful entry in the Pakistani market, MG Pakistan is now ready to spread its wings to touch newer heights....

What, exactly, is KFC doing right?

The iconic fried chicken restaurant chain was dying a slow death. And then, an HR professional was brought in.

For six years, Pakistan’s sugar barons were at war. Did they just call a truce?

Run on the power of political patronage, the sugar industry in Pakistan often ebbs and flows with the tides of political alliance

The war in Ukraine War’s effect on wheat prices | Profit Urdu

Oil isn’t the only commodity affected by the conflict between Russia and Ukraine. The future of the world’s wheat markets are set...

Video Op-Ed: Startup failures in Pakistan and the role of founders

Creditper and Hive’s Owais Zaidi’s perspective as a founder who has seen both success and failures in his journey may help some...

Solarizing household energy | Profit Opinions

Throwing a lifeline to lifeline electricity consumers

A Year of Surging Trends for the Banking sector

Despite its challenges and shortcomings, the banking sector remained financially stable

TERF wars | Featured in Profit

The recent debate over the TERF program has brought the scheme into the limelight and both sides have their knives out.

How Pakistani corporates can maximize their CSR impact?

CSR is a contested subject between shareholders and companies, but how can it be tamed to only be a force for good