Powerful smog

Earlier this month the PM2.5 levels in Lahore went beyond 1,000 micrograms per cubic meter, which is 30 times more than the...

The A, B, C and D of leadership in crunchtime

As the Corono pandemic hits Pakistan at a time of a general economic downturn, it is important for business leaders not to lose track of the role they have to play in this moment

The conundrums of attempting social media regulation

The rules being established for the internet belong nowhere other than in the dark ages

DMing for price and praying at Data Sahib

There is much to talk about this week, beginning with the classic question of why instagram stores insist on having you “DM...

Luxury EVs, forex, and why they could change Pakistan

All over the world, Electric Vehicles (EVs) fall under the luxury category of automobiles. This is a problem because their biggest selling...

Are you an influencer? Here’s how to avoid being held hostage by advertisers and platforms

The influencers have a lot of negotiating power, which means due diligence is key

Dramatically transforming the way we travel

Have you ever imagined riding on a car for hire despite owning several vehicles? Or riding a plush vehicle without ever having...

What’s going wrong in q-commerce and what we can do about it

Working in a hot market is – not – (always) a good thing.

Understanding the Black Forest cake

This week, Profit’s cover story chronicles not just the metrics that can be used to figure out what income group constitutes ‘middle-class’...

Budget – Not all is doom and gloom

Prime Minister Imran Khan’s PTI led government has announced a tough budget to arrest the alarming build up in public debt over...

Political will or bad policy and reform design?

Reform remains an elusive and little understood concept in Pakistan. The word is seldom used on TV. It is used even less...

Return of the Bull

LAHORE by REMSHAY AHMED Pakistan has managed to gather a spot on the global economic scene recently after achieving the status of an emerging...

Risk of restrictions looms large over troubled retail sector

Elevated inflation and the ongoing economic crisis in Pakistan appear to have badly hit consumers and businesses alike. After experiencing several economic...

Finding cigar butts

Last week must have shaken the faint-hearted. KSE-100 Index declined by 4.4%, the Pakistan rupee depreciated to a record low of Rs131 (-5%)...