Under a new rule, the PTA seeks total internet control

Engineers warn of severe risks, as the regulator demands all DNS servers be localised.

Bangladeshi export leftovers are wreaking havoc on Pakistan’s fashion retail industry

Social media marketing means that the local industry is being given a run for its money, by both smuggled and legally imported clothes.

What is Pakistan’s telecommunications future?

Profit sits down with Telenor CEO Irfan Wahab to discuss the state of the telecom industry

Pakistani lawn’s biggest market could be in India, but isn’t. Because we can’t have nice things

Over the past two decades, Pakistani lawn has become a $50 million+ market in India, but politics means that Pakistani brands and exporters have found it difficult to grow what could be a lucrative market

‘Luxury imports’ led P&G to start local manufacturing. Should we still stop the imports?

The company – along with other multinationals – started its business mainly by importing products it manufactures elsewhere before starting manufacturing of these products locally. What should that mean for Pakistan’s export-obsessed economic policy?

What is Hascol hiding?

The petroleum company is trying to erase its history. But with billions of rupees missing, auditors resigning, and law enforcement agencies taking unprecedented interest, that is proving to be a little difficult

Help is here. But will kiryana stores take it?

A league of startups is trying to digitise small retailers. This might change retail altogether in Pakistan

Electric rickshaws: Between Yellow-brick and Lytton road

On the precipice of having their registration approved, electric rickshaws now face an uphill battle to win over everyone

Skin whitening: A lucrative business indeed, but at what cost to the consumer?

Elaborate marketing campaigns and an unhealthy social obsession with lighter skin tones continues to generate sales and new customers

The legend of Inam Akbar and the truth behind his Midas touch

The story of how one man turned an entire country’s news media industry into his personal playing ground.

In Murree’s outskirts, real estate gold lies squandered. Or does it?

The provision of facilities by the government will make it possible to turn the outskirts of Murree into developed tourist destinations and revamp tourism in the area

Pakistan’s private equity potential

Profit explains what private equity is, and talks to some of the major stakeholders about the future

Pakistani cotton is collapsing. What does this mean for farmers and the textile industry?

The country was once one of the largest cotton producers but lately it is finding it hard to meet its cotton production targets, and all the players blame each other

Don’t mess with rich parents

Profit explains the scuffle between the TPL empire and Bol empire...over a position at a small, elite school

Why are Pakistanis less productive than the Chinese and even the Indians? And how to fix it

In the year 2000, Pakistan’s labour productivity exceeded that of both China and India. A decade later, China had more than doubled...