What the Daraz rebrand means
As far as rebranding goes, it is better to be proactive rather than reactive
Honda Car had a stellar first quarter but profits are still on the lower side
The company was able quintuple its sales for same quarter last year but profits are similar
AGP to bring Russian Covid-19 vaccine to Pakistan
As the government fails to procure enough vaccine to inoculate the population from the pandemic, it has fallen to private sector companies to import whatever supplies they can
As Eid approaches, the leather industry braces itself for the worst
Pakistan’s second largest export oriented industry has been seeing a dip in fortunes for the past few years, and the pandemic has not helped
Understanding unemployment
There is very little understanding of this very important economic indicator
The State Bank’s short-lived independence
The central bank is back to the status quo, being run indirectly by the finance ministry
Tax fraud as a service
The FBR has alleges Rs11 billion worth of sales tax fraud through fake invoices for coal imported by cement manufacturers, but can only account for part of it with Power Cement; the companies in the tax fraud business appear to have many clients in the same industry
Asset management taking off? Not yet
By some measures, the Pakistani asset management industry is the largest it has ever been. By other measures, it has not even recovered its 2008 peak yet
The govt is getting desperate to collect tax revenue. But they’re being desperate in all the wrong places
The new Tax Laws (Amendment) Act, 2024 has changed how tax cases are dealt with. While this may unlock some money, it doesn’t help widen the tax net
Kuch meetha ho jaye!
For some weeks now, Cadbury Dairy Milk is splurging its marketing rupees on a commercial featuring the fetching Mawra Hocane and the...
How much can you make as a social media influencer in Pakistan?
As advertisers grow their media investments in a new generation of brand ambassadors and celebrities, Profit conducted a study to determine just how viable influencer marketing is as a career path in Pakistan
Social impact or pursuit of profit? Some entrepreneurs pick both
The stories of four entrepreneurs who are making a social impact through their commercially thriving endeavours
Will the post office be able to improve financial inclusion in Pakistan?
The central bank thinks the country’s largest post provider has the potential to do so much good. If only it could figure out how to handle simple alliances
Unity Foods’ Compassionate Journey to Tackling Food Insecurity
Amidst the hustle and bustle of life, there exists a haunting melody of empty stomachs and unfulfilled dreams. A melody that echoes...
Naveed Anwar – Our man at Citi
A Pakistani is calling the shots on global digital and data strategy for one of the world’s biggest banks - how did he get there and what’s next?