Are advertisers in Pakistan ready to directly buy out of home inventory?
Careem seems to think so and is working on a self-serve out-of-home campaign management tool, which media executives say will startle the status quo
HBL vs Bank Alfalah: the race to buy Silkbank’s consumer lending business
The bank is one of Pakistan’s smallest banks, but it plays an outsize role in the consumer lending space, making its spinoff of that portfolio a coveted asset among Pakistan’s bigger banks… and potentially a big deal for the country’s e-commerce industry
Education in Pakistan: Not good, but maybe good enough
Each successive generation is better educated than the one that came before it; democracy and the 18th Amendment help
Dewan Farooque Motors revival: is it real this time?
The perennial problem child of Pakistan’s automobile assembling industry, the company claims to have already begun assembling electric vehicles; is this attempt at a revival real?
Much ado about Matcha
Amidst a global shortage of matcha, Pakistanis have developed a new found taste for it
Post recovery, Byco set to become Pakistan’s largest fuel refiner
It is a breezy Friday afternoon in Mauza Kund, Hub (Balochistan), about 50 kilometers west of Karachi and a stone’s throw from the famous...
The taxi driver in the age of Careem
Careem may have opened up earning opportunities for many, but for others, it has left financial devastation in its wake
The formalized leverage market protecting from a contagion
The lessons from past crisis are providing the guard rails against future instability
The market is due for a fall. Are you ready?
With overstretched valuations, heightened volatility, and fears of a US recession, stocks may go into a long decline
The calm before the storm
With new car models set to be launched by major assemblers, the immediate future will be interesting
So you want to buy a bra in Pakistan. What are your options?
The women's undergarments industry in Pakistan is underreported on and under researched. But Pakistani women have more money to spend on quality products now, even if social stigmas persist
Creating a creators’ ecosystem. Can Daraz make its affiliate program work?
Daraz’s Influencer Hub facilitates the collaboration of brands with social media content creators, the e-commerce platform attempts to reap the benefits of influencer loyalty
The cost of non-renewable energy and missed opportunities– K-Electric’s failure to deploy renewable energy is expensive
K-Electric could have saved over $200 million had it adopted renewable energy in its generation fleet
Sound and stable, despite the rather steep fall
From 52,000-plus, the KSE-100 index’s fall to 41,000 points or thereabouts in under three months, Haroon Askari, Acting Managing Director (AMD) PSX remains unperturbed....
Foodpanda might have found its easiest source of money. So easy, that they might squander it
Foodpanda is hoping you’re in the mood to make additional purchases whilst you track your order
