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Marketing & Advertising

    CCP prepares comprehensive guidelines on deceptive marketing practices

    ISLAMABAD: In line with its commitment to safeguarding consumers against anti-competitive behaviour and for offering valuable insights to stakeholders regarding Section 10...

    DoubleVerify expands to India

    The global advertising technology company is going after the measurement, data, and analytics component of India's growing digital advertising market

    Ad frauds cost Japan advertisers $38.5m in 1st half of 2020: Spider Labs

    SINGAPORE: During the peak of the Covid-19 lockdowns in Japan, during April and May 2020, ad fraud activity slowed down according to...
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