Sugar prices may be skyrocketing, but mills like Mirpurkhas Sugar are not seeing higher profits

Politicians are looking for convenient scapegoats when prices rise, but the sugar mills are not hoarding their product, as their depressed margins indicate a rise in production costs

NXT is a Covid-aware smart workplace solution. Will it have a market once the pandemic is over?

Although the company claims that such IT based solutions will be useful even after the pandemic is over, reality is likely to be much more uncertain

Why Punjab’s attempts to get in on the tourism promotion bandwagon are unlikely to succeed

Projects like the Punjab tourism for economic growth project are positive steps, but Pakistan needs a re-branding

Are advertisers in Pakistan prepared to break-up with iOS customers in 2021?

Will marketers that have mastered analysis paralysis adapt before the two trillion dollar giant erodes their path to customers?

As the climate change threat grows, environmental concerns take front stage for Pakistani businesses

As the climate change crisis continues to grow, organizations like the WWF are continuing the good fight. But they need businesses and the government to cooperate

How dependence on the government’s pursestrings is crippling the news media

For years media houses have been dependent on the government’s advertising spending to run smoothly. This government is the first to test the extent they can exploit this

After Atlas’ investment, Integration Xperts eyes early IPO

The recent years have been a good time to be a startup in Pakistan. While the ongoing pandemic may have slowed things...

The death of the refurbished Japanese car

How the imported car market blossomed in Pakistan, and why it came to an unceremonial stop

International Industries uses SBP’s TERF to expand steel rolling capacity

Use of the central bank’s banking sector bailout to finance an expansion plan falls within the scope of the program, but is unusual among Pakistani industrial conglomerates

Roshan Packages’ Chinese joint venture partners concedes defeat

The Chinese partner company has agreed to sell its shares in the joint venture to Roshan after losing a court battle in the Lahore High Court

Nazir Cotton Mills to exit textiles and enter the dairy farming business

Yet another textile company realises that the future does not lie in producing low-value products that serve as intermediary goods for low-margin clothing

Can Hubco revive DHA Cogen plant to supply desalinated water to Karachi?

The power generation company wants to use a long-dormant plant on the city’s coastline, extending its business into water supply

What have Pakistanis been searching for on Google during 2020?

Google’s Year-in-Search results for Pakistan shows a concern for the pandemic and the possibility of changing consumer habits, but mostly business as usual

How much can you make as a social media influencer in Pakistan?

As advertisers grow their media investments in a new generation of brand ambassadors and celebrities, Profit conducted a study to determine just how viable influencer marketing is as a career path in Pakistan

Netsol signs ‘mystery’ multi-million dollar agreement

It is not the first time the technology company has signed a deal of this size