Health and Fitness in the metaverse
After years of catering to women in Pakistan, AimFit has taken its fitness movement global
Inside the digital media newsrooms of Pakistan
With more than half of the population’s access to the internet, the digital landscape is fertile soil not just for information and narrative-building, but also for business
Crop talk: It’s a date!
Pakistan is the sixth largest producer of dates in the world. Can we unlock the export potential of this seasonal mainstay?
Between a saint and a shrine: The curse of Bahria Icon Tower
Launched in 2009, the Bahria Icon Tower has constantly fallen prey to messy legal problems. With no buyers in sight, how long will the tower remain a ghost-town?
Chaotic Qalandars and Icy Islamabad — when sports management meets business
This is the story of two interviews. The first was with Ali Naqvi, the owner of the Islamabad United franchise of the...
With the HBLPSL, all is sorted for the Babar Azams of Pakistan. But what about our Messis?
A case study of what could be the potential of football as a league-sport in Pakistan
In women’s cricket, showing up for the match is a victory in itself
The quality of the competition is high, which means women’s cricket is financially feasible. But the experts say it needs initial injections of investment to work
The HBLPSL is here to stay. But how high can it go?
The debate between stakeholders about the tournament’s financial model is continuing even as it packs stadiums and makes good money
Tim Hortons and the Lahori elite
Discourse. Ideally it is a word no one outside of college classrooms and leftist whatsapp groups should have to hear. Yet the...
The Lucky-Irani smuggling circus at the Balochistan border
The 909-kilometre long Pakistan-Iran border is largely desolate and sparsely populated. But along this stretch of land, smuggling is a way of life
Chinese manufacturers are giving a new twist to a classic two-wheeler
Women’s mobility might just be the lifeline the two-wheeler market has grabbed to prevent the industry from becoming a monopoly
We don’t have a brain drain problem. We have a ghurbat problem
A vast majority of Pakistanis going abroad for work are unskilled or semi-skilled labourers living hand-to-mouth because of unemployment at home. The biggest victim is KP
An introduction to stock valuations
How to be better informed about your stock market investment decisions
Is the Symmetry Group’s planned IPO an informed decision or a shot in the dark?
The group has planned an IPO at a turbulent time. What reckoning could it possibly face?
Pakistan’s Cigarette Trade — A double-edged sword
Pakistan exports plummet from $14.38m to $12.06m worth of cigarette to the Middle East in FY 21-22